Brand Reveal – Shelly Roark

For the past couple of months, I’ve had the opportunity to work with the wonderful Shelly Roark, a writer from Texas who is just about to publish her first first children’s book this September called, The Bubble That Would Not Pop.  It’s a heart-warming story about a little green-eyed girl and a bubble she sent on a special mission.  You’re not going to want to miss it.

I came to this project through another client, Little Lamb Books.  Little Lamb Books is run by Rachel Pellegrino, and I’m doubly-excited that The Bubble That Would Not Pop is the first book among several in her catalog to be released.  She has worked tirelessly to prepare for this day and I have been very blessed to watch as it all came together.

Not just a talented writer, Shelly also performs for children as a clown and ventriloquist and she loves making children laugh and smile while teaching them spiritual truths.  On her new blog, she writes:

I must tell you, children are the most fascinating people of all! I’ve giggled til my sides hurt and cried my eyes dry with the most special boys and girls. Children truly are God’s greatest treasures.

I wanted to capture the colorful, bubbly nature of her personality in the design of her website.  She liked bright colors, bubbles, clouds, flowers.  We crafted a custom, hand-lettered logo for her, a palette that suited the child-like energy she wanted to portray, and some design elements that incorporated clouds and sky and the illusion of bubbles.

We’re all very pleased with the final website, which was built using WordPress and the ever-versatile X Theme.  Go check it out at!